Logo Revision

[PCFrog]

As some have mentioned, here is a possible updated version of the current logo. I thought since it was mentioned that the current logo just needs a little updating that it should be considered.

[cheezehead]

@PCFrog wrote:

As some have mentioned, here is a possible updated version of the current logo. I thought since it was mentioned that the current logo just needs a little updating that it should be considered.

That looks good too but ya need a Garmin for the GPSr 😉 😆 8) 😀

[Mathman]

@cheezehead wrote:

@PCFrog wrote:

As some have mentioned, here is a possible updated version of the current logo. I thought since it was mentioned that the current logo just needs a little updating that it should be considered.

That looks good too but ya need a Garmin for the GPSr 😉 😆 8) 😀

I agree with Cheesestick. Needs a Garmin with a color screen.

[K0rpl]

Yep, With a Garmin, that would be great!!!

[Team Hemisphere Dancer]

Yup, Make it a Garmin.

[Lostby7]

…and make the GPS a little smaller

[Timberline Echoes]

didn’t see a satellite system in the design… 😆 just a nice receiver…
TE

[PCFrog]

Do you even know what type of GPS it is?

Anyhow, I could not find a Garmin with a color screen that was easy to read like the one pictured. 😆

[LDove]

I like if Frog, much better than the old one we have now. The tree is also nice. You are all very creative! 😀

[cheezehead]

@PCFrog wrote:

Do you even know what type of GPS it is?

Anyhow, I could not find a Garmin with a color screen that was easy to read like the one pictured. 😆

Could it be a Lowrance?

[Team Hemisphere Dancer]

@PCFrog wrote:

As some have mentioned, here is a possible updated version of the current logo. I thought since it was mentioned that the current logo just needs a little updating that it should be considered.

I do really like this one as it is simple and to the point. And it doesn’t look like it came off of a Minute maid can like the orange tree in the shape of WI.

[gotta run]

@Team Hemisphere Dancer wrote:

I do really like this one as it is simple and to the point. And it doesn’t look like it came off of a Minute maid can like the orange tree in the shape of WI.

WOW! I hope sometime you spend a lot of time on a creative project pro bono only to have it ridiculed and trivialized! 😯

On the Left Side of the Road...

[PCFrog]

I did not change the GPS unit since I think a generic one that was not made by the major three companies is appropriate in order not to have the WGA favor one over the other.

I however did make a few changes on the ammo can. I made the lid look open better and added the sticker on the side that all well marked containers should have.

[seldom|seen]

Feedback is appriciated in any form and designers have tough skins we can handle anything including, “I think it sucks” (or words to that effect).

A couple of constructive things to consider:

One: scalibility. If you have a raster graphic as a logo and that is anything that cannnot be reduced to lines (like the suggested update) you have to multiple versions of various sizes to use in the various places it will show up or it starts to look fuzzy when scaled up by more than 15% Here’s the great looking logo at 200%. This is a 4 inch logo. What happens if you want to print it on a t-shirt at 4 or 6 inches. You have to have someone re-create the graphic for that specific use. Not the case with vector art.

You also have to have something that looks good at the present logo size. Here’s a side by side. By my take, I can recognize and process the current line representations of the ammo can and GPS more readily than I can the photo-realitic versions. I have a hard time discerning the breaks between the graphics and the drop shadows and my mind stuggles with it. Not so with the current logo, which I look at and move on.

Vector art like the existing log (line art) can be infinately scaled and applied without loss of quality. The rule of thumb for designers it that if you can create something in vector format, do it and use raster art only when you can’t talk the client out of it.

Disemination: Once we have a finalized logo, someone will be responsible for applying it to all forms or WGA communication in various formats. The fewer the number of files there are the better. Move varients will lead to more cases of the wrong file being used.

And, just for comparison, our neighbors have a very strong logo, IMHO:

It answers all the questions it needs to:

State shape = who, where,
Ammo Can = what, why,
Tree = how.

The only question remaining is when? (that’s the intent of the seasonal representation).

I bring all these things up as a matter of consideration when you are thinking about a logo. It is not as simple as putting something nice looking on a page. There are a whole host of considerations to keep in mind and that is why some logo’s that look like orange trees may actually be stronger than pictures of the real thing.

I would update the current logo by adding some dimension to the existing ammo can and GPS with shade shapes like the pill bottle has in the tree.

[TyeDyeSkyGuy]

@seldom|seen wrote:

It answers all the questions it needs to:

State shape = who, where,
Ammo Can = what, why,
Tree = how.

IMHO it’s missing something important. Like, who/what is it for? Seeing that logo for the first time just now, I’d have no clue it was an ammo can at the bottom, nor would I know who the logo represents. I actually still don’t know. Other than they are from “up north”.

It’s a good logo, but it would be a great one it it said “Minnesota caching club” or whatever.

For all we know, it could be the “We Live in a Box Under a Tree in Minnesota Club”. 😉

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